From the Table of Contents alone, readers of the Ethical Imperative have an outline of the course Dallas Costa will be taking to argue in favour of moral leadership.

His simple titles include "Lies", "Costs", "Benefits" and "Examples" just to name a few. Most chapters conclude with a chart like review of the important elements he has brought to the table and ensure a simple way to refresh one's memory when pulling the book off the shelf for a quick reference.

In addition to many references to important studies on the effectiveness of business practices like job cutting, cost reduction, and denial in the face of wrongdoing, the author provides plenty of real world examples of companies that are getting it right in the modern era.

This book has sections dedicated to the Board of Directors with tantalizing quotes like "to be agents of shareholders with a fiduciary obligation to them does not mean that the company and its directors have no obligation to other parties or that ordinary principles of morality cease to apply.”

In short, there is plenty to learn from Dallas Costa and from the number of writers that he draws upon to inspire management to lead by example and create a culture of ethical compliance rather than avoidance.